DePuy Orthopedics (a leader in the hip & knee replacement category) needed some new messaging in the marketplace after issuing a recall. To combat fears around product quality, we created a website and content series that revealed the passion, innovation and personal commitment that DePuy engineers bring to their products.
DTC campaign concept boards for Dupixent, a new injectable treatment for atopic dermatitis (severe eczema).
A second DTC campaign idea for Dupixent, taking a more explanatory angle.
Two HCP campaign platforms for Benra, an injectable treatment for asthma sufferers that targets eosinophils.